Spring is here, which means that movies are opening in fast, furious fashion, to clean out the crap from winter and lead audiences into funny, intelligent movie experiences.
In theory, of course. Your actual funny, intelligent movie experience may vary.
This week, there are six movies opening, on at least 1500 theaters each:
TMNT (3110 screens). Yes, that's the official name of the movie. For some reason, studios think kids love initials more than actually saying "Teenage Mutant Ninja Turtles". Anyhow, this looks dumb, and it's hard to imagine anyone wanting to see it aside from little boys. It'll still probably make around $16 million, but who knows, could be a lot more.
THE LAST MIMZY (3017 screens). I'd like to believe that families would be smart enough to take their kids to this rather than TMNT, but The Last Mimzy is a real stupid title, the commercials don't do a very good job bringing across the movie, and reviews haven't been good. I think it'll do some cash from the we-have-to-take-the-kids-to-something-they-are-driving-me-crazy-no-not-those-damn-turtles market, but I can't imagine this is really going to break out. $6.9 million.
SHOOTER (2806 screens). I think this will be number 1 for the weekend. It looks entertaining, Wahlberg's a likable actor, and the reviews have generally been good. $26.2 million.
THE HILLS HAVE EYES 2 (2447 screens). They don't have my eyes. $12.7 million.
REIGN OVER ME (1671 screens). I love Don Cheadle, and I like Adam Sandler, and I want to see this movie, but... I don't know. It looks like a downer; you know that if they can't find a funny scene to put in the commercial to at least make you think it's a funny Adam Sandler movie, then this must be really serious. Which can be a good thing, if the film is great, and the reviews have been decent. Though I saw Mike Binder's last film (Man About Town, with Ben Affleck) and wow was that bad. So... I don't know. $8.1 million.
PRIDE (1518 screens). I'm not sure what the audience is for an earnest little movie about black swimmers, and I think there's way to much competition out there right now for this to do well. $4.7 million.
Sadly, all these new movies mean that some older films are being bounced out of theaters; the big victim is Zodiac, which is losing two-thirds of its screens in its 4th weekend. It never did catch on, though I bet it'll find ots audience on DVD.
Friday, 23 March 2007
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